After a decade-long partnership with the Sinergija conference in the digital field, in 2021, LBS Team was responsible for the conference public relations. Sinergija21 was the second online conference organized after the COVID-19 pandemic, and at a time when live events were starting to be organized again, it was necessary to further motivate participants to attend the online format. We succeeded in doing so with over 2000 attendees and 100+ media coverage in Serbia. Sinergija21 continued to be regarded as one of the most important IT conferences in the region.
